Posts tagged Experiential Marketing
New Client: HerHeadquarters

Anyone who knows me, knows how much I value a collaborative business approach, as well as  an abundance mindset that leaves room for multi-dimensional and mutually-beneficial partnerships. 

When Carina Glover, founder & CEO of HerHeadquarters, reached out to me following a recommendation by Eric Michael, it was as if a dream project had fallen into my lap. HerHeadquarters is an app which encourages women business owners in (5) industries to connect, collaborate and find their ally.

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Why CPG & Retail Brands Should Embrace Events

If you’re anything like me, your Facebook notifications are full of events you can attend throughout the week. From Painting with a Twist parties, to themed nights at local clubs, to special chef’s events at restaurants. A quick look at your inbox, I bet, would reveal the same thing: invitations for things to do with friends, family and brands. It seems like there’s always “Something to do.”

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