Posts in News
My Interview with The Food Magic Podcast

I met Michelle Silberman through the Cooking with CBD event I produced earlier this year, and we immediately connected. She is a successful entrepreneur in her own right, as founder and CEO of Snackadabra, a local startup that has seen incredible success within this market and beyond.

I hope you enjoy listening as much as I enjoyed our conversation! Feel free to leave a comment about your favorite Food Magic moment below!

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How to Maximize Attendees' Time in Your Trade Show & Expo Floor

About 8 years ago, I was a vendor at, what was promised to be, ‘the largest event showcase’ in my home city of Philadelphia. At the time, I was working full time for a well-known, high-end catering and event venue and took the entire day out of the office. Between setting up the booth, manning the booth and leaving myself time to network, it was a huge undertaking.

There must have been over 200 vendors that filled the Convention Center floor—everyone from lighting companies to staging, venue representatives and event designers packed the space. We were set up 15 minutes prior to the start of the event as instructed…and we waited.

And waited.

Oh, and waited some more.

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